B2B software
60 staff

+7 pts
net revenue retention
23
accounts saved in two quarters
Net retention 104% → 111%
Result
Churn signals from support tickets land in the brief before the renewal call, not after.
VP Customer Success
The problem
Customer success found out an account was unhappy at the renewal call. The warning signs were sitting in support tickets and product usage the whole time.
What they connected
The help desk, product analytics events, the CRM and call notes from account managers.
What changed
The Monday brief now ends with a short list: accounts whose usage dropped and whose tickets turned negative in the same fortnight. The team calls them that week. Net retention rose from 104% to 111% over two quarters.


More customers
Other Mondays.

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